Discovering a typo in your campaign materials is bad enough, but there is a special penalty for those who want to be in charge of educating our children. The candidate statement is one of those items that should be looked over and over again for mistakes and correct grammar–especially since it’s usually the first thing… Continue Reading
Author Archives: Randy Terrell
In Many Local Races, Going Negative Isn’t Acceptable
One of the major things that differentiates non-partisan local races from partisan elections is the tenor of the campaign and that they are largely more positive in tone. Some of this can be attributed to lack of funds available for non-partisan races (you have money for 2-3 mailers, you really want to devote one whole… Continue Reading
VIDEO: For Your Consideration – the Best Candidate Name of 2012
Dakota Wood. Running for Congress in Oklahoma’s 2nd District. See the video below, and you’ll even see how a name shapes a human’s life, as you get the feeling he’s about to transform into an eagle and soar across the sky. Have you encountered any other great candidate names this election season? Leave them in… Continue Reading
Candidate Uses MA Bake Sale Controversy to Sweeten His Fundraising
It was about time that someone used Massaachusset’s brief flirtation with outlawing sweets at schools for their own political benefit! (The state has since backed off the ban, considering they were dangerously close to the edge of meme-dom). Massachusetts State Senate candidate Tom Keyes is having a bake sale for his campaign to point out… Continue Reading
VIDEO: Charisma Outweighs Green Screen Fail
Local campaign tv/online ads usually struggle with technology, and the example below is no different. The effect is not particularly well done, and it’s a little distracting that the sides of the candidate’s head disappear, but… …Big Mike’s charisma and enthusiasm is just so damned engaging! After watching the whole thing, I wanted to vote… Continue Reading
VIDEO: Candidate Hits Precincts on Roller Blades, Makes Local News
The video below is a good example of using a candidate’s quirk in their biography(Seybold was an Olympic figure skater) for a positive earned media opportunity. I don’t know that if a candidate just strapped on some roller blades and hit the precincts, whether it would go over as well, but it is a great… Continue Reading
Yes! Local Anchorman Runs for Congress!
Last week, at the end of a post about whether UFC Fighter was the next political launching pad, I posited the question why there weren’t more anchor and/or weathermen running for public office! I found one, and he’s using his campaign to stick it to his former employer. Grant Stinchfield is a former sports anchor… Continue Reading
Is UFC Fighter the Next Political Launching Pad?
We recently tweeted a story from U.S. News and World Report that a future in politics was less desirable among today’s pre-law students. Lawyer, businessperson, teacher, “community organizer”–these are all common roads into elected office. What about Ultimate Fighting Champion? Chris Lytle has all the goods in his bio for a candidate for Indiana State… Continue Reading
Now That’s Publicity! – Candidates in India Show Us How It’s Done
Candidates and their managers are often on the lookout for ways to turn ordinary events into news worthy items. Just finished walking your 100th precinct–that’s a press release, right? Your oldest phone banker just turned 102? Pop out the webcam–this is a YouTube video! Candidates for Assembly in Upper Pratash, Indian have got American candidates… Continue Reading